Celebrating World Rhino Day: Wildlife ACT and Prima Toys are again through a joint effort raising funds to help baby rhinos, orphaned due to the scourge of poaching. Having raised half a million rand in the past through their Baby Rhino and Wild Pals soft toy promotions, with the help of South Africans who by purchasing these soft toys, fund this worthy cause.
Today, on World Rhino Day, Prima Toys is launching 20 000 Rhino Coin Banks to toy retailers and supermarkets.
“For every purchase of one of these Rhino Coin Banks, Prima Toys will donate R10 to Wildlife ACT, who facilitates the funding of various organisations that care for and feed baby orphaned rhinos, until they are old enough to be released back into the wild. We hope to raise awareness of the plight of rhinos among younger generations, and have guaranteed a contribution of R200 000 to this very worthy cause,” said Chiquita Patrizi, marketing executive at Prima Toys.
“Despite a small drop in poaching numbers announced by the Department Environmental Affairs recently, our rhinos are still under threat,” says Johan Maree of Wildlife ACT. “Not only do we need to keep up the fight against poaching, we desperately need to ensure that the baby rhinos that are orphaned as a result, are rescued and adequately cared for. Without their mothers, orphaned rhinos would sadly die without our assistance.”
For more information on saving our rhino go to: Wildlife ACT World Rhino Day Campaign
For more on the plight of rhinos and how one conservancy is protecting them go to: