The much anticipated finals of this year’s Miss Soweto campaign reached an end when Musawenkosi Gumede was crowned Miss Soweto 2019, ahead of 19 other finalists at the Soweto Theatre on Saturday, 30 November 2019. This annual beauty pageant, proudly sponsored by White Star Super Maize Meal, was a stellar occasion with international house music legend, Harrison Crump and Idols finalist Thando Mngomezulu headlining the entertainment.
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𝑨𝒏𝒅 𝒍𝒊𝒌𝒆 𝒎𝒂𝒏𝒚 𝒃𝒆𝒇𝒐𝒓𝒆 𝒚𝒐𝒖, 𝑨 𝒕𝒊𝒎𝒆 𝒘𝒊𝒍𝒍 𝒄𝒐𝒎𝒆! 𝑾𝒉𝒆𝒓𝒆 𝒂𝒔 𝒑𝒂𝒓𝒕 𝒐𝒇 𝒂 𝒘𝒉𝒐𝒍𝒆, 𝒀𝒐𝒖 𝒂𝒓𝒆 𝒄𝒂𝒍𝒍𝒆𝒅 𝒕𝒐 𝒔𝒕𝒂𝒏𝒅 𝒂𝒔 𝒂 𝑨 𝒃𝒆𝒂𝒄𝒐𝒏 𝒐𝒇 𝒄𝒉𝒂𝒏𝒈𝒆 , 𝑨 𝒔𝒚𝒎𝒃𝒐𝒍 𝒐𝒇 𝒂 𝒑𝒓𝒐𝒈𝒓𝒆𝒔𝒔𝒊𝒗𝒆 𝒄𝒐𝒎𝒎𝒖𝒏𝒊𝒕𝒚 𝒂𝒏𝒅 𝑨 𝒕𝒓𝒖𝒕𝒉 𝒕𝒐 𝒕𝒉𝒆 𝒉𝒆𝒂𝒓𝒕𝒇𝒆𝒍𝒕 𝒖𝒏𝒕𝒐𝒍𝒅 𝒔𝒕𝒐𝒓𝒚 𝒐𝒇 𝒃𝒆𝒊𝒏𝒈 𝒂 𝑺𝒐𝒘𝒆𝒕𝒂𝒏. 𝑻𝒉𝒂𝒕 𝒕𝒊𝒎𝒆 𝒊𝒔 𝒏𝒐𝒘! 𝑻𝒉𝒆 𝒄𝒓𝒐𝒘𝒏 𝒊𝒔 𝒐𝒖𝒓𝒔 ! 𝑺𝒐 𝒔𝒉𝒂𝒓𝒆, 𝒑𝒐𝒔𝒕 𝒂𝒏𝒅 𝒕𝒂𝒈 𝒘𝒉𝒆𝒏𝒆𝒗𝒆𝒓 𝒚𝒐𝒖 𝒄𝒂𝒏, 𝑱𝒖𝒔𝒕 𝒅𝒐𝒏'𝒕 𝒇𝒐𝒓𝒈𝒆𝒕 𝒕𝒐 𝒖𝒔𝒆 𝒕𝒉𝒆 𝒉𝒂𝒔𝒉𝒕𝒂𝒈 #𝒎𝒖𝒔𝒂𝒘𝒆𝒏𝒌𝒐𝒔𝒊𝒇𝒐𝒓𝒎𝒊𝒔𝒔𝒔𝒐𝒘𝒆𝒕𝒐2019 𝑰 𝒃𝒆𝒍𝒊𝒆𝒗𝒆 𝒊𝒏 𝒎𝒚 𝒗𝒊𝒍𝒍𝒂𝒈𝒆 𝒃𝒆𝒄𝒂𝒖𝒔𝒆 𝒎𝒚 𝒗𝒊𝒍𝒍𝒂𝒈𝒆 𝒃𝒆𝒍𝒊𝒆𝒗𝒆𝒔 𝒊𝒏 𝒎𝒆… ♕♕♕ @whitestarmaize #misssoweto2019
It was in the end beautiful and elegant, Musawenkosi who took centre stage, flanked by Thato Kubheka and Fhulufhelo Bilankulu., as her first and second princesses, respectively. Kubheka also took the Miss Personality title, sponsored by Even and Lovely, while Thando Tshabalala was named Miss Social Butterfly.
The event was co-hosted by Miss Soweto 2016 winner, Nthabiseng Kgasi, and Miss Soweto 2009 first princess, Refiloe Motsei, who made sure the event flowed seamlessly and kept the audience captivated.
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This past weekend,we attended the crowning of the 40th #MissSoweto2019 Queen. The MC's of the evening came out in daring red dresses @refiloemotsei Ready the full article link in Bio. #latestfashion #fashiontrends #AfricaConnect #AfricanFashion #AfricaRising #IAmAfrica #MadeInAfrica #africanluxury #africa #fashion #love
PPrevious Miss Soweto winner Busi Mmotla, was roped in as the roving presenter, who chatted to invited patrons and celebrities on the red carpet.
Miss Soweto’s Top 20 finalists were judged by actress and TV producer, Nolo Phiri, Grace Mantjiu of Bona Magazine and Zazinhle Mthembu. On asked what they were looking for, for the next Miss Soweto, Grace Matjiu mentioned that she wanted a lady who was beautiful inside and out. “I am looking for a woman who is strong enough to breakdown those barriers and do the good that is needed in Soweto”, she said.
“You’d notice that we have been growing our own timber, all of this year’s presenters are former winners of Miss Soweto. We have taken the responsibility to not only reward them with prizes, but also continue to open doors for them long after their reigns are over. We are extremely proud of this year’s finalists for making it this far and a huge congratulations to Miss Soweto 2019, Musawenkosi Gumede. We have no doubt that she will carry the title with grace, determination and confidence. This year’s Miss Soweto was particularly special for White Star as it is our 20th birthday as a brand” says Mokhele Makhothi, Marketing Manager of White Star Super Maize Meal, which is the main sponsor of the pageant. “We look forward to a great journey with Musawenkosi as White Star’s brand ambassador.”
MISS SOWETO 2019, Musawenkosi Gumede, received a prize valued at more than R160 000 with White Star sponsoring the grand prize of a whopping R100 000 in cash. The 1st Princess took home more than R40 000 in prizes and cash, the 2nd Princess’ prizes are worth just under R20 000.