Kim Kardashian West named new face of Carolina Lemke
Kim Kardashian has been unveiled as the new face of eyewear brand Carolina Lemke.
The Keeping Up with the Kardashians star will follow in the footsteps of model Bar Refaeli in representing the Israeli fashion brand and her new deal will also include her own line of glasses.
Calling Kim “the most famous woman in the United States”, Lemke bosses have confirmed she will be the face of the brand for at least two years, beginning next summer (19).
“Friends and now partners!,” Refaeli wrote beneath a picture of herself and Kim on Instagram as she celebrated the news. “Kim Kardashian joined my Carolina Lemke Berlin family. Welcome my love.”
According to reports, the reality star’s new deal with the company will entitle her to a 10 per cent share of any company set up in the U.S. and five per cent of the proceeds from her limited edition spectacles line.
Meanwhile, Kanye West’s wife is also focusing on expanding her Kim Kardashian West (KKW) Beauty line and will launch a collection of blushes on Friday (14Sep18).
“@kkwbeauty is launching blushes for the first time and I’m so excited for you to try the buildable formulas and the colors are so dreamy!,” she writes on Instagram.
“Cherry Blossom Dreams,” she adds alongside a picture of herself in a revealing bra and underwear set surrounded by cherry blossoms. “I can’t wait for you to see @kkwbeauty blushes! And the deep burgundy and plum colored shadows along with 8 pink lips & liners! All launching this Friday 9.14 at KKWBEAUTY.COM.”