Cardi B celebrates ‘weirdness’ in Reebok’s Meet You There campaign

Cardi B has opened up about embracing her “weirdness” in a new video campaign for sportswear giant Reebok.

The Bodak Yellow hitmaker was named as a brand ambassador for the footwear and apparel company in November.  

Now, Cardi has teamed up with Reebok executives to front the Meet You There collection, a streetwear-inspired take on athleisure. 


In the campaign images, the 26-year-old wears a green, blue, and white colour-blocked sports bra, black bike shorts, and a black sports jacket from the line. The accompanying video shows Cardi posing in the outfit on a city rooftop and talking about what makes her unique.  

“I just thought I was weird because everyone keep telling me I’m weird (sic),” she admitted in the video. “But when I started doing videos on Instagram and so many people claimed they relate to me, I was like, ‘I guess there was a lot of weird people out there!'” 

She also shared that her style was influenced by The Bronx borough in New York, where she grew up, and admitted she was insecure about her accent before she realised she had to be true to herself.  

“A lot of people always talk about how I talk – I have a really deep accent,” the star continued. “I started feeling really insecure about it, but it’s like, ‘Nah, forget it.’ I gotta be real with myself all the time. That’s something I gotta do to stay me.” 

The Meet You There collection, which offers sizes 2XS to 3XL and caters to men and women, also features tank tops, gym leggings, hoodies, trainers, and shorts.