Summer Style Icon – Bailey Schneider

Bailey Schneider

She calls herself Vanilla Blonde Bailey – but to us, she’s that fun, bubbly presenter that caught our attention on Expresso Show with Beauty With Bailey, and currently stealing our hearts on Smile FM in Cape Town. She’s graced many magazines, and is known for her classic style! She’s an avid blogger, often showcasing her latest looks and trends and it’s no wonder she’s our Summer Style Icon! We caught up with the trend-setting Radio Presenter and took a closer look into her favourite fashion styles and items.

Bailey Schneider

Firstly, what do you love about fashion?

I love how it can be an expression of who you are. I love how it can transform someone too.

How would you describe your own personal style – describe your fashion taste and style?

I absolutely love to be comfortable, so if that’s in an evening gown for an Awards Ceremony or a Gala dinner, I still want to feel as comfortable as possible. When you’re comfortable in your clothes, you also come across confidently. I love dressing up and down. I love wearing jeans and sneakers, or maxi dresses and lots of bangles to heels and cocktail dresses. I don’t always follow the trends but if something suits my body and personality, I wear it.

Bailey Schneider

What do you consider to be a fashion no go for girls?

Anything that is too tight, too short or too low. Sexiness should always be a confidence and you should leave something to the imagination.

Who are your favourite designers?

We have some incredible talent in South Africa and it’s hard to choose, but my favourite local designer is Hendrik Vermeulen, Nadia from LABEL Collections, Sabrina Kennedy from Bibi Rouge and many others, but we’ll be here for a while. Internationally, I love Michael Kors, Elie Saab and Chanel.

Who is your style icon and why?

I adore Olivia Palermo. She always looks so put together and even though she looks effortless, you know there has been a lot of planning.

Olivia Palermo

What are you doing at the moment?

I am co-hosting the Afternoon Drive on Cape Town’s fastest growing radio station, Smile 90.4 FM, with Maurice Carpede and we have so much fun in the studio! I also have some exciting projects I’m working on with my lifestyle blog, Vanilla Blonde.

Must-haves for Summer?

A flowy Maxi dress and Espadrilles.

Bailey Schneider

When shopping for clothes, which stores do you go to without fail?

Poetry, Witchery, Country Road and H&M.

What is your most treasured fashion accessory and why?

A leather handbag that belonged to my late Grandmother and my leather jacket – it just keeps getting better with age and is so diverse because it goes with everything.

Bailey Schneider

Whats the most expensive fashion item you’ve ever splurged on?

My leather jacket.

Thanks for the chat Bailey – it’s always great catching-up with you. Ladies and gents keep up with  Vanilla Blonde Bailey on social media.

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